Importance of White-Labeling in BI & Analytics
Brand Consistency
Blending analytics seamlessly with the host application's UI-achieving uniformity in design elements such as fonts, colors, and layout builds familiarity and trust among existing users.
User Adoption
Delivering a smooth, integrated experience where users access analytics within familiar interfaces fosters greater engagement and improves user adoption
Competitive Advantage
White-labeling analytics allows businesses to offer advanced, proprietary capabilities that enhance differentiation and strengthen competitive positioning.
Key Features of White-Label Analytics
Self-service analytics
enables users to create, consume, and share insightful reports and dashboards through intuitive, user-friendly interfaces.
Enterprise-grade security
that is compliant with industry standards such as ISO, GDPR, HIPAA, and SOC 2.
Customization support
To seamlessly integrate analytics components within the parent UI, ensuring a cohesive look and feel.
Developer support
Through APIs, SDKs, and iFrame embedding options to accommodate specific, custom requirements.
Access control
To define user roles and permissions at a granular level, ensuring the right people access the right data.
AI-infused BI capabilities
Like natural language generation & querying, forecasting, anomaly detection, trend analysis, etc.
White-Label vs Embedded Analytics
To clarify the often-confused distinction between white-label BI/analytics and embedded analytics, the following comparison table outlines their key differences.
| Embedded Analytics | White-label BI & Analytics |
|---|---|
| Integration of a full-fledged analytics platform into a host application. | An analytics solution that can be fully rebranded to align with specific brand guidelines. |
| Customizations are typically limited to what is supported by the analytics and host platforms. | Fully customizable across various aspects such as logos, colors, UI elements, domain, and more. |
| Multi-tenancy may require additional setup or configurations. | Built-in support for multi-tenancy with containerized access for each user or group. |
| Ideal for software products that need real-time insights and advanced analytics capabilities within their core platform. | Ideal for OEMs, SaaS vendors, and agencies looking to resell or extend rebranded analytics capabilities. |
Benefits of Implementing White-Label Analytics
Cost and Time Efficiency
Leveraging white-label BI solutions is more cost-effective than building in-house analytics from scratch. It enables faster time-to-market while allowing businesses to focus more on their core activities.
Customization
White-label solutions offer the flexibility to tailor functionalities to specific business needs while also meeting visual branding requirements.
Cost and Time Efficiency
White-label analytics solutions are designed to handle increasing data volumes and user demands, all while maintaining high performance standards.
Business growth
White-label analytics platforms open new revenue opportunities, increase user adoption, and help propel your business toward a growth trajectory.
Here's a brief testimony about us from a happy customer
Marc Andrew
Senior Developer, Rental Car Manager"We use Zoho Analytics as our white-labeled BI solution, and version 6.0 has brought powerful enhancements that significantly elevate the value we deliver to our customers."
Todd Penny
Founder and CEO, GoCodes"We opted for a white-label solution after being impressed by the flexibility, ease of use, low cost, and straightforward integration capabilities of Zoho Analytics. Today, our customers love it just as much. Zoho Analytics has proven to be highly reliable and secure, with any queries consistently addressed in a prompt and efficient manner."
Dan Craddock
Co-founder, Catalyst"At Catalyst, we found Zoho Analytics as our white label BI solution, given its value for the price and its simplicity. Zoho Analytics has been a backbone for us, contributing majorly to our top line growth."
Marc Andrew
Senior Developer, Rental Car Manager"We use Zoho Analytics as our white-labeled BI solution, and version 6.0 has brought powerful enhancements that significantly elevate the value we deliver to our customers."
Todd Penny
Founder and CEO, GoCodes"We opted for a white-label solution after being impressed by the flexibility, ease of use, low cost, and straightforward integration capabilities of Zoho Analytics. Today, our customers love it just as much. Zoho Analytics has proven to be highly reliable and secure, with any queries consistently addressed in a prompt and efficient manner."
Dan Craddock
Co-founder, Catalyst"At Catalyst, we found Zoho Analytics as our white label BI solution, given its value for the price and its simplicity. Zoho Analytics has been a backbone for us, contributing majorly to our top line growth."
Frequently asked questions
What is the difference between white-label and embedded analytics?
- Embedded analytics refers to integrating dashboards or reports directly into your existing application or website. In contrast, white-label analytics allows you to fully rebrand the analytics experience of an existing platform, making it appear as your own solution.
Can I white-label analytics on my own domain?
- Yes. White-label BI platforms—especially Zoho Analytics—facilitate hosting the analytics interface on your own custom domain (e.g., analytics.zylker.com). This enables a seamless, fully branded experience from start to finish, without any third-party URLs or vendor references.
What customization options are available?
- White-label BI platforms like Zoho Analytics offer extensive customization options, including:
- Visual Branding
- Custom Domains
- Tailored dashboard & report layouts
- Role-based access control
- Extensive localization
- Integration with a wide variety of sources
- Support for APIs, SDKs, and iFrame embed options
- This flexibility ensures that the analytics experience aligns perfectly with your brand specific needs
Is white-label BI suitable for small businesses?
- Absolutely. White-label BI and analytics is ideal for small and medium-sized businesses that want to offer advanced analytics without the cost or complexity of in-house development. It enables them to deliver branded, professional-grade insights at scale to clients, partners, or internal teams.